Historically, supply chains have been focused on decreasing operating costs as opposed to driving revenue. And BIE’s recent research found that reducing operating costs is still the number one goal for the supply chain.
You could say that driving revenue growth only comes from the commercial side of the business. A business’ supply chain should without doubt be an enabler to driving that revenue growth, but could an effective supply chain become a revenue generator in its own right? To what extent could something be created that other organisations would want to have a piece of?