We could write endlessly on the fact that many businesses are now digitising, rare is there a business that doesn’t have a digital implementation plan underway.
Yet, while “digital transformation” has become the buzzword of choice, we are still waiting for a universal acknowledgement of what the term is. It’s this ambiguity that potentially leads many to view digital transformation as merely “hype” and for the topic to become divisive. However, the focus on becoming digital – or being seen to be digital – is arguably not what matters.
BIE hosted a breakfast with senior leaders exploring the role of digital, predominantly within the finance function, and what became clear is the world is now shifting, along with consumer expectations, and businesses must respond to the change.